Runway East had been involved in a major re-brand with a new tight brand guideline document, but no collateral.
Tasked with the creation of their Master Office Location Brochure, I needed to bear in mind the design would eventually be handed over to the internal marketing team, so a grid system was adopted with detailed Character and Paragraph style sheets created in InDesign.
To respond quickly to a potential new client enquiry, Runway East use Proposify to generate a bespoke presentation for each of their office locations. I was tasked with the creation of the Master Proposify Template.
During both the Runway East Office Location Brochures and Proposify projects, new Icons were developed to help explain the range of products & services offered by the client.
Gold Institute of Sales Promotion Award for Renault UK.
Gold Creative and Innovations Award for National Blood donor recruitment campaign.
Silver Direct Marketing Award for BSkyB direct mail campaign.
D&AD Silver for British Telecoms’ ‘It’ magazine.
Mike’s great to work with - collaborative, sharp and super responsive to feedback. He quickly understood what we were trying to achieve and was focused on delivering it, while also pushing back (firmly but constructively) when our requests risked undermining our own goals - something that ultimately made the project stronger.
The final output looked fantastic and crucially, was easy to implement across multiple locations. That operational practicality was key to the success of both projects and Mike nailed it.
Would absolutely recommend working with him.